Experience solutionPersonalisation & Participatory Packaging
Personalised Label
A visitor’s chosen name or message becomes part of a product label or sleeve.
Personalisation & Participatory Packaging
One mechanism. Many possibilities for your brand.
Experience solutionPersonalisation & Participatory Packaging
Hidden-Message Packaging
Opening or using the product reveals a new message.
Experience solutionPersonalisation & Participatory Packaging
Second-Use Packaging
After opening, the pack becomes a useful object or a simple game.
Experience solutionPersonalisation & Participatory Packaging
Personal Gifting
A visitor prepares a product with a chosen message for someone else.
Documented execution · ColgatePersonalisation & Participatory Packaging
Don’t Forget
A reminder to brush appears after the treat has been eaten.
Documented execution · MilkaPersonalisation & Participatory Packaging
Le Dernier Carré / The Last Square
Buyers choose whether to receive the missing chocolate square or send it to someone else.
Documented execution · Coca-ColaPersonalisation & Participatory Packaging
Share a Coke Personalisation Pop-ups
Visitors choose a name to personalise a bottle or can at a pop-up station.
Documented execution · KitKatPersonalisation & Participatory Packaging
Break Mode
A specially designed package becomes a pouch for taking a break from phone connectivity.