POSM Lab

Content Creation & Participation

One mechanism. Many possibilities for your brand.

6 ideas
Experience solutionContent Creation & Participation

Digital Brand Treasure Hunt

Visitors follow clues to discover a message, product or reward.

Experience solutionContent Creation & Participation

Simple Photo Accessory

A small accessory makes a product-related photo easier to capture.

Documented execution · Pepsi MAXContent Creation & Participation

Unbelievable Bus Shelter

Passengers see surprising digital events overlaid on the street view.

Documented execution · M&M’SContent Creation & Participation

M&M’S ARcade

Visitors scan a billboard or pack to unlock a mobile arcade experience.

Documented execution · CadburyContent Creation & Participation

Worldwide Hide

A person hides a virtual egg on a map and sends someone a personal clue.

Documented execution · PedigreeContent Creation & Participation

DentaStix SelfieSTIX

An owner attaches a treat above a phone camera to attract their dog’s gaze.

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No electronics knowledge needed. Start with your campaign needs.

A short project brief

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