Documented execution · M&M’SContent Creation & Participation
M&M’S ARcade
Visitors scan a billboard or pack to unlock a mobile arcade experience.
Reaction & Skill Games
Product Puzzle
Adaptable conceptPut products or picture pieces in their correct positions.
Available spaceOn a podium / counter / Freestanding
ParticipationSolo
Experience timeInitial suggestion: 20–45 seconds; adjustable to the scenario.
Product sectorBeverages / Snacks & confectionery / Dairy / Home care / Personal care
How does it work?
Look at the completed image or target arrangement.
Move pieces or products into their correct positions.
Correct completion in less time improves the score.
What is it good for?
Encourages attention to packaging and product families.
Ways to play or adapt
- Shelf arrangement
- Pack puzzle
- Sorting
- Layout memory
Evidence & sources
Design concept; this version has no verified prototype or commercial outcome yet.
The idea in the real world
Documented execution · CadburyContent Creation & Participation
Worldwide Hide
A person hides a virtual egg on a map and sends someone a personal clue.
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