POSM Lab
Reaction & Skill Games

Product Defence

Adaptable concept

Stop the approaching lights before they reach the central product symbol.

Available spaceOn a podium / counter / Freestanding
ParticipationSolo
Experience timeInitial suggestion: 20–45 seconds; adjustable to the scenario.
Product sectorGeneral / Beverages / Snacks & confectionery / Dairy / Home care / Personal care
Product Defence
Concept diagram. The final form is developed for each project.

How does it work?

Watch the paths approaching the product symbol.
Press the button for the active path in time.
Each stopped path scores; reaching the centre incurs a penalty.

What is it good for?

Places the product at the centre of the game’s story.

Ways to play or adapt

  • Light paths
  • On-screen version

Evidence & sources

Design concept; this version has no verified prototype or commercial outcome yet.

The idea in the real world

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